Michelin at Porsche 50th Event

2nd-4th September 2011. Michelin participated in the Porsche Golden Jubilee celebrations held at Cirencester, Gloucestershire with a stand presence and sponsorship of the driving events held on-site and open to visitors.

Now in its 50th year, the Porsche Club GB is the largest officially recognised Porsche Club in Europe with a me mbership in excess of 15,000.

The 3-day festival comprised of...

-Track day at Castle Combe

-Vehicle handling and performance testing at the Porsche Experience Centre at Silverstone with the Porsche Panamera and Porsche Cayenne being put through their paces.

-Club register displays,  trade fair, car auction , seminars and concours competition held in the grounds of Cirencester Agricultural College

-Gala evening dinner, complete with Porsche ice sculpture and evening firework celebration

Michelin Man also attended the event and made a guest appearance to present the trophies to the winners of the two driving competitions...

-The Porsche Club GB-Michelin driving challenge, involving drivers having to perform against the clock manoeuvering a Porsche 997 aboard a car trailer, being towed with a Porsche Cayenne !

-The Porsche high speed handling challenge, requiring owners to use their own Porsches to drive around around a a tight handling course with penalties for hitting cones.

Marketing manager at Michelin, Mike Meredith commented “The event provided us with a great opportunity to meet Porsche drivers.  Driving performance vehicles, they appreciate the fact that Porsche’s perform to their best capabilities when fitted with Porsche approved tyres, such as the N-marked Michelin Tyres. Alongside the MICHELIN PS2, drivers were particularly keen on finding out about the new MICHELIN Pilot Super Sport and MICHELIN Alpin cold weather tyres.”

Video highlights can be seen here

Porsche Club GB can be contacted via www.porscheclubgb.com